The Chatbot Story - How did they grow? How will they grow?
Looks like chatbots are here to stay after all. After a terrific run in 2016 , they have become a household name in several industries. The presence of chatbots reeks through enterprise models, sales practices & business processes of companies big & small. But this diversification was not a standalone achievement, and neither were chatbots an overnight success. Truth be told, it was a combination of a shift in technological trends & changing user preferences. The Dominance of Messaging Apps There’s no doubt there. Messaging apps are currently hot tech property. According to a Pew Research report, 36% of smartphone owners use their mobile messengers regularly. WhatsApp has a billion active users every month, and it’s surpassing social networks by a mile. With chatbots disseminating through these apps/platforms and using them as a medium, the reach is phenomenal. The Involvement of Major Players Once the traction for chatbots gained momentum in 2015, major pla...